Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia
Unprecedented Expansion! Ayasan Indonesia Leads the Way in Home Services in Southeast Asia
Blog Article
Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Ayasan Indonesia, a Tokyo-based enterprise headquartered in Jakarta, Indonesia (CEO: Kotaro Ise), is making waves in the Southeast Asian market. The company provides a wide range of home services, from domestic chores to nanny services, and has amassed a customer base exceeding a million since its inception. Notably, Ayasan has doubled its user base in the past two years and is aggressively expanding across nine countries in Southeast Asia.
The Southeast Asian babysitter Jakarta home services market is assessed at approximately USD 15 billion, with the housekeeping industry flourishing at an annual rate of 15%, and the babysitting market reaching $3 billion in value. In this fast-growing market, Ayasan leverages premium-quality Japanese standards and a innovative personnel model to steadily increase its market share.
“Our strength lies in combining Japanese precision with regional knowledge with a broad pool of talent across Asia,” says Kotaro Ise, founder and CEO. With extensive experience at Walt Disney and Marriott International, Ise created Ayasan Indonesia in 2013 with the vision of “creating a world where blue-collar workers can shine.” Today, the company has grown to employ over tens of thousands of specialized staff members.
Ayasan’s meteoric rise is fueled by an bold market penetration strategy. Beyond its base in Jakarta and upcoming projects to Bali, the company is also providing services in several other Asian countries. By 2025, Ayasan aims to establish itself in more regions, including Singapore, Malaysia, Cambodia, and the Philippines.
In addition to home-based solutions, Ayasan has proven its capabilities in pembantu Jakarta corporate services, with over a thousand customers including notable companies. Recently, demand from embassies and startup companies such as FlashExpress and Gowabi has been growing steadily.
“I am certain that even in the age of AI, the role of everyday support solutions will never diminish,” asserts Ise. The company boasts an in-house IT engineering team and is developing an AI-driven solution. Furthermore, Ayasan is targeting cross-border service expansions, including personnel dispatch to Japan, positioning itself as a leading player in Southeast Asia’s home services market.
Aiming for further accelerated growth, Ayasan is actively seeking collaborations with investors for its next growth stage. With the Southeast Asian home services market projected to exceed USD 30 billion by 2030, the company’s future developments are garnering increasing attention.
Company Overview
● Company Name: Ayasan Indonesia
● Headquarters: Located in Jakarta, Indonesia
● Established: January 2013
● Chief Executive Officer: Kotaro Ise
Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: support@ayasan-indonesia.com
● Website: https://www.ayasan-indonesia.com/?ln=en